Selling construction equipment or agricultural equipment online may seem like a daunting task, and you may be wondering what the advantages of using IronPlanet are versus traditional auction sites. Beyond the fact that IronPlanet can help you customize your item's page to appeal to more prospective buyers, efforts are also put into place to help drive interest and net you a better price when the auction is finished.
Before an auction actually opens, IronPlanet's global market outreach works to generate interest in your specific item. If it suits their interests, potential bidders are contacted by a sales team and pointed to your auction. This ends up bringing more people to your item's page, which can help drive up its price.
On the day of the auction, more than 15,000 possible buyers are available, resulting in an average of about 16 bids per item. This means you stand a good chance of generating a higher sales price on IronPlanet than you would on other auction sites. If you're looking for a site that can help bring the right people to your item's page, IronPlanet is the way to go.
