Farming is a demanding job that requires farmers to spend ample hours in the fields, on tractors or performing manual labor. This can leave little time to handle other aspects of the business, such as buying and selling used agriculture equipment. Fortunately, IronPlanet makes it easier for farmers to do just that with its convenient and easy-to-navigate mobile app. This gives farmers the option to browse auction items from their phones.
The IronPlanet mobile app offers a variety of features that farmers can take advantage of. For instance, if the tractor is acting up, a farmer can hop onto the mobile app and search for the parts needed to get the vehicle back in working order. They can also browse the selection of agriculture equipment available in the Featured Auction and the Daily Marketplace. If it's a busy day, they have the ability to save items of interest to a Watch List. This allows them to access listings later, so they can thoroughly review the product before deciding whether to place a bid.
If he or she has time, the farmer can view all of the same details on the mobile app that they can access on a computer. This includes product specifications, list prices, photo galleries and full inspection reports. Should the equipment fit the bill, the mobile app makes it easy to place a bid on the spot. Farmers can also track any bids they have made from the mobile app, so they don't have to wait for the work day to end to find out if they won that generator, truck or other item. Should they get outbid on a certain item, the mobile app has a push notification system that alerts them immediately, so they have time to place a higher bid if they choose. This is especially helpful when an auction is getting down to the final moments.
When it comes to selling equipment, such as balers, tillage equipment and sprayers, the mobile app helps farmers keep track of bids being made on their goods. If they should have a question concerning any aspect of IronPlanet's service, the mobile app provides a button that connects them with customer service representatives who can answer any questions that farmers may have about buying or selling used agriculture equipment with IronPlanet.
