IronPlanet, the leading online marketplace for buying and selling used heavy equipment and trucks, and Associated Auction Services LLC, an alliance of Caterpillar and several of its independent Cat® dealers, that operates under the name of Cat Auction Services (hereinafter referred to as “Cat Auction Services”), confirmed today that they have signed an agreement to merge the two companies. Once combined, IronPlanet and Cat Auction Services will provide buyers and sellers of used heavy construction equipment a unique auction experience, backed by technology, services and equipment expertise unmatched in the industry.
“I am very excited about the combination of IronPlanet and Cat Auction Services, two trusted partners in helping buyers and sellers with their used heavy equipment acquisition and disposition needs,” said Gregory J. Owens, IronPlanet Chairman and CEO. “The power of IronPlanet’s technology, multiple marketplace formats and global buyer base coupled with Cat Auction Services’ live, onsite auction format and deep equipment expertise will provide the most powerful and complete suite of auction remarketing tools in the industry.”