Pleasanton, Calif. – Oct. 15, 2013 – IronPlanet®, a leading online marketplace for used heavy equipment, will host a Caterpillar auction on Thursday, Oct. 17. The auction will include Caterpillar equipment from Gregory Poole Equipment Company in North Carolina.

The auction lineup features a 2010 Caterpillar 345DL Track Excavator, 2004 Caterpillar 966G Series III Wheel Loader, 2008 Caterpillar 420E 4x4 Backhoe Loader, 2006 Caterpillar D6N XL Crawler Tractor, 2003 Caterpillar 2000 Lee Boy 8500T Asphalt Paver and more.

With IronPlanet’s guaranteed inspection reports, buyers can purchase items with confidence. The online auction also allows buyers to bid conveniently from their own home, office or on the road using their PC, tablet or mobile phone. With dedicated customer service representatives standing by, buyers can receive assistance with anything from registration to bidding.

IronPlanet Chairman & CEO Greg Owens will be speaking at this year’s prestigious International Construction Economic Forum (ICEF), which will take place from 20 to 22 November at the Hotel Okura in Amsterdam, the Netherlands.

Greg will be discussing how the Internet is revolutionising the way to sell construction equipment. Ironplanet’s sellers, for example, are able to achieve more profitable sales through low transaction costs as well as better price realisations thanks to a global audience of buyers. For more details on the conference and Greg’s speech, take a look at the International Construction article here: http://www.khl.com/magazines/international-construction/detail/item87209/ICEF-speaker-to-examine-Internet-impact