The Secret to Selling

Today, an increasing number of equipment owners are turning to the Internet for help in disposing and acquiring machines. Why? The Internet can reach a wider number of potential buyers and sellers. Online auctions are also more efficient and convenient because they eliminate the need to travel to a physical auction.

Crane owners are among those who are taking advantage of online auctions to sell their big-ticket items. David Tobon, IronPlanet's director of crane operations, offers his insight on online auctions in the latest issue of International Cranes and Specialized Transport. View the article here (p. 44).

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Posted in Auctions, Industry Headlines

IronPlanet Celebrates 14 Years of Online Auctions

IronPlanet will celebrate the 14th anniversary of its first auction this week (download the infographic for a comparison of auctions over the past 14 years).

“We’re excited to celebrate 14 years of growth since our first online auction,” said Greg Owens, CEO, IronPlanet. “We have attracted more than one million registered users around the globe and sold more than $3.5 billion of equipment over the Internet. Our success is based on our customers’ recognition that IronPlanet offers the industry’s most efficient and timely way to buy and sell used heavy equipment.”

IronPlanet held its first online auction March 23, 2000 which consisted of one seller, 32 bidders and 22 items within the construction industry. This year, IronPlanet held a four-day online auction that featured 406 sellers, 2,996 unique bidders from 78 countries and 1,795 items sold.

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Posted in Press Releases, Auctions

IronPlanet Surpasses 1 Million Registered Users

IronPlanet®, an online marketplace for buying and selling used heavy equipment, today announced it has surpassed 1 million users who have registered to view equipment for sale and participate in online auctions at IronPlanet.com (see infographic here).

“This is an exciting milestone for us because it demonstrates that more than 1 million users recognize IronPlanet as a trusted marketplace for buying and selling equipment,” said Greg Owens, CEO, IronPlanet. “We’ve attracted these users because of our ongoing dedication to innovation, customer service and delivering what they need: a convenient and reliable equipment solution.”

Founded in 1999, IronPlanet held its first auction March 23, 2000. By September 2009, the marketplace had attracted half a million users. Demonstrating the strong global interest in the IronPlanet online model as a tool for buying and selling, it took just over four years to add another 500,000 users. Today, IronPlanet has registered users in nearly every country and has sold more than $3.5 billion of used heavy equipment.

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Posted in Press Releases, Auctions

IronPlanet Sees Strong Demand in Early 2014

IronPlanet® kicked off 2014 strong, selling $26.8 million in used heavy equipment and trucks during a four-day global auction event held Jan. 28-31.

The four-day auction included equipment listed in the U.S., Canada, Mexico and Europe. In total, 1,795 items were sold to over 1,000 buyers. Strong demand in the market was demonstrated by online bids placed from 78 different countries as well as from every U.S. state and all 10 Canadian provinces.

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Posted in Press Releases, Auctions

IronPlanet Forms Strategic Alliance with Mascus

IronPlanet®, a leading online marketplace for used heavy equipment, announced today a strategic alliance including a small minority investment with Mascus, an online marketplace for construction equipment, transportation vehicles and trucks and agricultural, forestry, material handling, equipment, headquartered in the Netherlands.

The agreement includes the seamless integration of the two sites with new remarketing services to aid the ease, speed and availability of equipment. Advertisers on Mascus will now be able to quickly and efficiently push items listed on Mascus to IronPlanet for auction, further enhancing equipment disposition and speed to liquidity. In addition, buyers on IronPlanet will have greater access to the entire inventory of listings on Mascus. Sellers of used heavy equipment are increasingly moving from traditional publications and land-based auctions to the global reach and instant access of online marketplaces like IronPlanet and Mascus. Likewise, buyers of equipment turn to the Internet to find the equipment they need at the price they are willing to pay within the quick timeframe they desire. The alliance will provide the transparency of availability, pricing and location not available in printed publications and traditional auctions.

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Posted in Trucks, Press Releases, Auctions, Construction

IronPlanet Kicks Off 2014 with Four-Day Auction

IronPlanet®, a leading online marketplace for used heavy equipment, today announced it will host the industry’s first major auction of 2014 on Jan. 28-31, featuring nearly 2,000 construction and related items for sale online.

“IronPlanet is dedicated to providing customers with a fast and convenient way to acquire and dispose of used heavy equipment,” said Greg Owens, CEO, IronPlanet. “Our four-day January sale provides the industry’s first opportunity of the year for buyers worldwide to purchase equipment and sellers to translate underutilized machines into cash – all through a trusted online marketplace.”

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Posted in Press Releases, Auctions

On the Move: Transporting Heavy Equipment

Transporting heavy equipment is a complex process. So why do individuals create an extra trip and transport equipment to physical auctions? A seller should consider the logistics of getting equipment to an auction site before hauling machines from their yard. There are unforeseen transport woes to consider and ways to reduce costs.

Check out the latest IronPlanet column in Equipment Journal, written by Jeff Cox Jr. from one of our transportation partners, VeriTread, here: On the Move- Transporting Heavy Equipment.

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Posted in Auctions, Industry Headlines

IronPlanet Hosts Auction Featuring Caterpillar Equipment

Pleasanton, Calif. – Oct. 15, 2013 – IronPlanet®, a leading online marketplace for used heavy equipment, will host a Caterpillar auction on Thursday, Oct. 17. The auction will include Caterpillar equipment from Gregory Poole Equipment Company in North Carolina.

The auction lineup features a 2010 Caterpillar 345DL Track Excavator, 2004 Caterpillar 966G Series III Wheel Loader, 2008 Caterpillar 420E 4x4 Backhoe Loader, 2006 Caterpillar D6N XL Crawler Tractor, 2003 Caterpillar 2000 Lee Boy 8500T Asphalt Paver and more.

With IronPlanet’s guaranteed inspection reports, buyers can purchase items with confidence. The online auction also allows buyers to bid conveniently from their own home, office or on the road using their PC, tablet or mobile phone. With dedicated customer service representatives standing by, buyers can receive assistance with anything from registration to bidding.

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Posted in Trucks, Press Releases, Auctions

Never Out of Season: Road-building and Paving Equipment

With colder and more hazardous weather right around the corner, Canadian equipment owners have some serious decisions to make about which items to keep in their fleets and which to sell.

In the Aug. 19 issue of Equipment Journal, Sue McGregor, IronPlanet's Managing Director of Canada, explains how online used equipment auctions can help owners of road-building equipment during the off-season. Check out "Never Out of Season: Road-building and Paving Equipment" here.

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Posted in Auctions, Construction, Industry Headlines

TruckPlanet Moves to Weekly Online Auction Schedule after Successful First Quarter

PLEASANTON, Calif. (Aug. 8, 2013) – TruckPlanet(sm), an online marketplace for buying and selling used commercial trucks, today announced it will adopt a weekly auction format starting with the Aug. 15 featured auction. TruckPlanet will now host over-the-road truck auctions every Thursday at 8 a.m. Pacific Time. Since its launch, TruckPlanet has sold over 1,700 trucks and trailers – including day cabs, sleeper cabs, cargo trucks, refrigerated trucks, trailers and more -- generating sales exceeding $20 million.

“With more than 25,000 new registrations on TruckPlanet since our unveiling, we’re thrilled with the activity the site is receiving,” said Randy Berry, president of TruckPlanet. “Transitioning TruckPlanet to a weekly auction schedule gives sellers faster time to cash and provides buyers with regular access to our impressive Class 8 and commercial truck inventory.”

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Posted in Trucks, Press Releases, Auctions

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