PLEASANTON, Calif. – June 10, 2014 – IronPlanet®, the leading online marketplace for buying and selling used heavy equipment, today announced a licensing agreement with BiddingAce, a new online marketplace for general aviation aircraft. Under the agreement, BiddingAce uses IronPlanet technology to power its e-commerce marketplace.
“IronPlanet is excited to extend our best-of-breed online marketplace model to new industries,” said Greg Owens, CEO, IronPlanet. “The IronPlanet platform is ideally suited for industry-specific marketplaces such as general aviation, and with the combination of BiddingAce expertise, it will provide an important service to aviation enthusiasts worldwide.”